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Luigi Rocca, originally from Liguria, worked with Ferdinando Cirio in the food sector. By mutual agreement the two of them undertook to set up two independent industries. In far off 1870 Luigi Rocca, who looked after the employment of Italian workers in South America, set up the company bearing his name, taking into account the dietary demands of Italian emigrants abroad and the desire to maintain the culinary traditions of the distant fatherland. Said company's first area of activity was the preservation of porcini mushrooms - dried, in brine pickled and in oil.
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